(no subject)
Oct. 10th, 2012 09:11 amI have multigrain cheerios, which advertise "more grains, less you!"
Given that I have spent over two decades of my life trying to be more me and buying into all that "be yourself!" business, I'm bemused by how wildly cheerios has missed this affirming mark.
I know what they mean. Society would like me to dwindle away to nothingness physically, while the girl power of the early to mid 90s that made up my childhood told me to take up as much space as possible with the power of my sparkle.
It's just a little stark to see it written so clearly. Be less is a message society sends, but it sidesteps, it couches it in terms of "for your health" and "diabetes" and "be sexy." It doesn't usually say, so blatantly, "take up less space, you think you deserve to use space? God. You must be a fatass."
Too bad, society. My ass has sparkle power and you're just going to have to deal with it.